HOME ORGANIZATION

Responsibilities

High Level

Created organizational systems to complement Erin Condren planning products, encompassing travel and home essentials. Led technical product design from concept through prototype development, informed by industry research and competitive analysis. Collaborated with domestic and international vendors, as well as marketing and executive teams, to align strategy and ensure successful product launches. Oversaw packaging development and design to support cohesive brand execution.

  • 40+ new product innovations across the category

  • 15+ brand new form factor developments

  • 60%+ margin for each form across all sub-categories

  • MOQ range of 1K–15K depending on form factor

  • COO: China, India

  • Approx. annual revenue of $500K

Behind the Scenes

NESTING CASES

CUBE & CLOSET

DESKTOP & OFFICE